Free Ebook: Testify! How Remarkable Organizations are Creating Customer Evangelists
What do you know?!!? Yesterday I wrote about my associate, Shel Horowitz of Principled Profits, and his drive to help the world become more ethical. And today I found out from Mitch Arnowitz on the AD/MARKETING discussion group that Shel is quoted in a new FREE ebook, "Testify! How Remarkable Organizations are Creating Customer Evangelists" by Ben McConnell and Jackie Huba, of Creating Customer Evangelists.
You'll also find a few of my other favorite folks/companies in this ebook: Marketing Sherpa, Sean D'Souza and PsychoTactics, Conference Calls Unlimited, and many others.
It's a very interesting ebook. My one disappointment is that the authors didn't make the table of contents clickable. So you have to scroll down the PDF to get to your favorites.
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