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Copyright © 2003-2005 by Marketing Idea Shop, LLC and Lois Carter Fay.
All rights reserved. Reproduction strictly prohibited without permission.



 

MarketingIdeaShop
BRAINY Tidbits

Issue #65
August
17, 2004
Circulation: 1,415

The ezine with brainy ideas & resources
for marketers & small businesses

This newsletter brought
to you each week by
Lois Carter Fay & Marketing Idea Shop

 

Meet the King of Web Traffic: John Reese


IN THIS ISSUE
1.    Meet the King of Web Traffic
2.    What's Holding You Back? Try the Brain Dump
3 .   Don't Miss Out! Get Your Copy of "Traffic Secrets" by John Reese
4 .   Quote of the Week
5 .   Resources for Entrepreneurs and Marketers
6.   
A Little Fun
7.   Smell the Coffee



Don't forget to tell all your friends and business associates about this informative newsletter! You don't want to be the only smart one in your group, do you?


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1. Meet the King of Web Traffic: John Reese

I'd like to introduce you to someone that everyone is talking about today: John Reese. They're talking about him because he is a master at getting traffic to websites and creating buzz about his products, and today, he's launching a brand new product that you will have the opportunity to read about and -- if you're lucky -- get a copy for yourself (more about that later).

John is a young man, just 36, but he's been marketing online since he was 22. That's right. He started marketing online in 1990 before the Web. He sees his marketing strengths as "spying" (also known as research), testing and tracking and being able to "connect the dots" between concepts and ideas.

His biggest mistake so far, he says, is, "I tried to develop 14 sites at the same time."

Another mistake, and the turning point before reaching success, John says was, "Selling a domain name for $900. The buyer then resold it for $1,000,000 IN CASH." It made him realize "the 'easy way' to make money was letting other people show you where the opportunities are. The 'hard way' is to try and do something completely new."

In 1994 John Reese created one of the first autoresponder services on the Internet. Since that time he has created and launched over 110 projects online.


One of these projects was a free photo-hosting service for eBay users that John started in 1998. This service (due to a powerful Viral Marketing "twist") became one of the Top 500 sites in the world for web traffic in only 10 months after it was launched. This little service used to consistently produce in excess of $100K/month in affiliate commissions from a variety of affiliate programs. Not bad for a service that John created for less than $350.

During the past 7 years, John has been actively involved with eBay. What started out as just an entertaining way to buy things, quickly turned into a lucrative business. John steadily became an expert at using eBay and figured out many strategies for producing pr0fit from their site on a consistent basis. He recently created a DVD training product to teach others how to start and run a successful eBay business from home. You can learn more about his "Internet Auction Secrets" Video here.



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2. 
What's Holding You Back? Try the Brain Dump

I just introduced you to John Reese. In his latest newsletter (which is a whopping 17 pages long), he describes a method for "fast wealth building" and the "Brain Dump" is Step #1. I'll summarize it here, but I suggest you read the entire newsletter here and study all the details.

Here's how you do the brain dump:

Get yourself 2 legal pads of paper. On the first legal pad, write a list of everything you want in your life. [Yes, write...don't use your computer. You will internalize your list and it will make a difference if you actually handwrite it.]

And I mean everything. Want a big, beautiful house? Do you want a new pair of shoes? Love? Kids? The latest Stephen King novel? Write it all down. It doesn't matter how many pages it is. This isn't a test. You can't get it wrong.

Now, on the same pad of paper write down everything you think you need to do. Include everything you feel you need to do. That's right. You're making a huge, master "to do" list. Business and personal can be intermixed. Just get it down on paper.

I know, I know. The time-management experts will tell you NOT to do this because it can be overwhelming. And it might be if you weren't doing the other parts of this exercise. So you'll have to trust me (or John Reese!) on this one. There's a reason I'm asking you to do this.

Of course, there often are many steps to each "to do." For right now, though, don't worry about every little step. Just write down the general "to do." You can write down the in-between steps later. Your goal here is to get it all down on paper and out of your mind so you can start to put your energy into something more profitable than "circular thinking" about what you want and what you need to do.

The third list is a list of all the business ideas you have. Have you thought of new products, services or ways to improve your current business? Write them down. Or, are you thinking about a completely new business? Write it down.

Now that you have made these three lists: (1) everything you want; (2) everything you need to do or accomplish; and (3) all your business ideas, you can move on to your second legal pad. On this one you'll be building a plan to accomplish what you want and need to do to make your dreams a reality, writing down your action steps to get you what you want.

Now you will prioritize this last list, putting them in order by what you need to do first, second, third, etc., all the way through your list to the very last item (that is, when your last to do is done).

The last step in this creative process is to begin to DO all the things you have written down. Cross them off the list as you accomplish them. This will be very satisfying and uplifting.

Your final list that you need to write down is everything you owe. Every penny of it. Write down who you owe, how much it is, and then total it up. Keep this list handy and easy to see. Tape it to your computer so you see it every day, all day long. If you're like me, you'd rather bury your head in the sand instead of doing this one. But if you write it down and look at it every day, you'll be able to chip away at it and eventually get out of debt. And what a sense of accomplishment you'll have when you see that list getting smaller and finally disappearing!

I haven't completed my "brain dump" yet, but I'm working on it. Here's what John says will happen:

"After you do this 'brain dump' exercise, I promise you that you will feel incredible. This exercise does a few things...

  • "It allows you to free your mind so you are no longer focusing on much of what you've written down. Once you write stuff down you no longer need to dwell on it. It's on that legal pad and it's not going anywhere. This will allow you to think much more clearly and allow you to get a lot more done.

  • "It allows you to create a 'to do' list of action steps that you can immediately go and start accomplishing. You'll be surprised how fast you can get things done that you want/need to do once you have them on that list.

  • "By using this process you will learn to get things done extremely fast. The faster you can get things done, the faster your business with GROW. Your income can truly soar once you learn to get things done quickly.

    "I use this method about every two weeks to update my 'to do' and 'idea' lists. It's very very powerful," says John.

    Get your copy of John's all-new, just-introduced-this-morning "Traffic Secrets" here.


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    3.  Don't Miss Out! Get Your Copy of "Traffic Secrets" by John Reese

    John Reese finally reveals all of his well-guarded strategies and tactics that he has personally used to generate over 1.56 BILLION Web site visitors to his own sites. He's taken his entire body of work and created one tremendous product.

    Last March he delivered a sold-out workshop (where 125 of the top marketers from around the world attended and paid a price of $4,500 to be there!) and presented these powerful techniques and "tricks." People like Jason Potash, Don Crowther, Mike Fry, Bill Harrison, Victor Cheng, Bob Silber and Tom Antion were there and had lots of good things to say about it.

    You can listen to them discuss what they learned here.


    In "Traffic Secrets" you will discover how John has generated more Web site traffic than most Fortune 500 companies and other "huge" corporations—and how he did it without spending millions on Super Bowl commercials and other expensive advertising!

    Here's just some of what you'll discover...

  • How to easily "spend $1 and get back $3" with pay-per-click search engines

  • How to use tons of free content to generate massive amounts of search engine traffic

  • How to generate traffic by having other Internet users advertise your site without realizing it!

  • How to create a "viral storm" and have tons of people crashing your web server -- for free!

  • How to make easy profits and generate leads from the overlooked "banner ad"

  • How to generate tons of traffic and leads by having other people "ghostwrite" content for you

  • How to create an army of no-risk sales people promoting your products all over the world!

  • And much, much more!

    "Traffic Secrets" is launching TODAY, Tuesday, August 17, at 9 am Eastern. The price for "Traffic Secrets" is $997 and John offers a 3-payment plan option.

    Okay, maybe you think the price for the course is really expensive. IT IS.

    But it's for a good reason...this isn't just another "ebook" that's being sold to Internet marketers. This is a time-tested and proven "system" for generating thousands upon thousands of highly targeted leads to your website. John has used the exact same process to produce several million dollars online. He recently used just ONE of these strategies to make $52,780 in sales in less than 48 hours. AND IT WASN'T EVEN A PRODUCT JOHN OWNS.

    But frankly, who cares what John Reese has accomplished with these techniques?

    The REAL test if something works is if someone else can take it, learn from it, and make a profit. Well the success stories of people that were at John's recent workshop (where he charged $4,500 per person to attend) and learned what you will learn in "Traffic Secrets" are already producing amazing results...because this stuff is tested and just flat-out WORKS.

    For example, one attendee took a site from $650/month to over $24,000/month. (And in just a few months since the event.) Another attendee went from doing $3,000/month to over $10,000/month. (Again, in barely 120 days.) Another attendee is carefully tracking the new traffic he has generated after the workshop and he just broke the 200,000 unique visitor mark. And that's for highly targeted traffic for his niche.

    If you want to get your own copy of "Traffic Secrets," you'll need to be fast. In his first publishing run John has created an initial inventory that will sell out fast. When he "reprints," there will be a few pieces left out of the second edition because the ideas are so innovative, he doesn't want them to spread like wildfire to diminish their effectiveness. So if you don't grab it now, you will miss out on some very important tips! Rush and get yourself a copy now, here.


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4.  Quote of the Week

"I don't believe in creating moneymakers. I believe in creating businesses."

John Reese
The Traffic Master

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AND NOW, A MESSAGE FROM OUR SPONSORS...


What's your definition of success?
Email
your comments to me.


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  • Be a Whiz at Ebiz Newsletter

    Priya Shah, one of the authors who has articles in our Brainy Article Bank, has a terrific ezine called "Be a Whiz at Ebiz." I suggest you check it out:

  • Self-Starters Weekly Tip

    Lynn Terry, one of the moderators for the "Turning Ideas into Dollars" forum, offers an excellent email newsletter called "Self-Starters Weekly Tip." It is packed with information to help you with your business. Check it out here.

  • Postage Stamps Go Creative

    Did you read about the latest in postage stamps?  You can now print stamps with your own photos (or logos?), according to an article I read recently. Stamps.com has launched Photo.Stamps.com where you can upload your own images and print real stamps. There are several restrictions, of course. Take a look here.

  • Are you building or revamping your website for e-commerce?

    Kidino, an Internet marketing specialist and web designer, has a new newsletter to help you learn about earning money from your site. It's called "Money Clicking" and I think you will like it. Lots of great information. You can sign up here.


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    6. A Little Fun

If you're in retail, targeting the Boomers women crowd, here's some good advice from someone who knows, forwarded to us by Cameron Foster of Rowena's, Inc.:

Many of us "Old Folks" (those over 50, WAY over 50 or hovering near 50) are quite confused about how we should present ourselves We're unsure about the kind of image we are projecting and whether or not we are correct as we try to be nice and conform to the fashions that the designers in NYC, California, and/or Paris inflict upon the world.

So I made a sincere study of the situation and here are the results. I don't want to burst your bubble, but despite what you may have seen on the streets, the following combinations DO NOT go together and should be avoided:

  • A nose ring and bifocals

  • Spiked hair and bald spots

  • A pierced tongue and dentures

  • Miniskirts and support hose

  • Ankle bracelets and corn pads

  • Speedo's and cellulite

  • A belly button ring and a gall bladder surgery scar

  • Unbuttoned disco shirts and a heart monitor

  • Midriff shirts and a midriff bulge

  • Bikinis and liver spots

  • Short shorts and varicose veins

  • In-line skates and a walker

  • Thongs and Depends


Please keep these basic guidelines foremost in your mind when you shop.

Help keep the smiles coming ... please send me your marketing, PR or sales jokes. I'll be happy to give you credit and list your website! Email me.


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7 . Smell the Coffee...

We're still on vacation in the Midwest (Yeah, hey! as they say in Milwaukee) so I'm sending this to you remotely. I hope you are having a good week. We are! Yesterday was my daughter's 27th birthday. Happy birthday, Erin!

If you haven't already done so, please sign up for my new "Success Secrets of Women Business Owners" ezine, coming in September. Send a blank email to mailto:carterfay-75523@autocontactor.com . It's a "double opt in" list so you will receive a return email and you'll have to confirm your desire to join the list. So don't forget!

Lois



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Published by:
Lois Carter Fay, APR
Marketing Guru, Marketing Idea Shop, LLC
411 Rainier Road, Massanutten, VA USA 22840
Voice 540.289.3840 or 800.203.8660

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© 2004 Marketing Idea Shop. All rights reserved.

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Please tell your friends and associates about this newsletter. It is written for anyone who wants to attract more customers, close more sales, earn more revenue, boost their bottom line, and drive their competitors crazy.


We value your privacy; we keep your email and info private.

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