Saleswomen...
... Don't Envy
The Top Performers In Your Industry.
Be One!
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Lois Carter Fay
Co-Author
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Don Crawford
Co-Author |
Yes, it’s true. It’s easy—surprisingly easy—to become the top performer in your industry. All you need to know are the Secrets of the Softer Side of Selling.™
Tired and frustrated losing in the great game of sales?
In selling there are winners and losers. Only one saleswoman gets the money; all the rest go home empty-handed. Think about it! How often are you a winner?
Men and women are different!
(And how grateful we are for the difference!)
We were shocked to learn women intuitively sell differently than men. OK, not really. We've studied the art of selling for years. What really surprised us is that are very few books especially for women in sales. Yes, there are lots of good books on selling written over the ages but not one that capitalizes on the advantages women have.
Does this happen to you?
You reach the climax of your sales presentation and ask for
the order. The prospect says, "I'd like to think it over.
I'll phone you in a day or two."
What a bummer! What do you do next? Find out when you order
Secrets of the Softer Side of Selling.™ Learn how never to
hear IWTTIO again!
Now, no matter what product or service you sell, you'll find
a method for converting more leads to sales and, eventually,
to customers—some for life.
The champions have a system they repeat over and over and
over to become wealthy.
The losers stumble from sales call to sales call. Until they
get frustrated and look for another job.
What's the difference between the two? We've collected the
amazingly simple secrets that women winners use and made
them available in our new ebook, Secrets of the Softer Side
of Selling. This book is written specifically for women in sales.
Proven sales techniques and a systematic approach are explained. When you apply them, your sales will soar.
But that’s not all!
For the next 100 who order the book here’s what you get:
Early-bird Package (good 'til the next 100 sets are sold only!)
- The complete 148-page eBook, Secrets of the Softer Side of Selling—a $19.97 value.
- EWorkbook to help you learn and practice the Secrets—a $19.97 value.
- Brainy Tips weekly tips and encouragement to keep you in top selling form—Selling at $9.97 per month, but we give you the first two months free.
Total value of the “early bird” package is $69.85
You pay only $19.97, the cost of the ebook alone.
Hurry there are only:
100 91
Early Bird packages left.
And get the EWorkbook and two months of Brainy Sales Tips free!
Here’s an idea you can use right away:
The first secret. (No, we aren't going to divulge them all here. You only get a hint of one.) If you want to learn them all,
The authors, Lois Carter Fay and Don Crawford, have spent years watching salespeople succeed and fail. Nothing is more painful than seeing a bright, enthusiastic person turn into a cynical, crabby failure. All because they didn’t have a clue how to be a successful salesperson.
Everyone buys cars—OK if you live in an urban area with good mass transit you’re lucky enough not to need one, just use your imagination for a minute—so we’ll use a couple of recent personal car-buying experiences to make a point.
Poor Larry. He didn’t have a clue!
We were off to buy a new (or at least new to us) sports car. The Pontiac Solstice had just been introduced so we stopped at the local Pontiac dealer to take a look.
As we entered the dealership, the salesman approached Don, held out his hand and introduced himself to Don, ignoring Lois, even when I offered my hand.
Bad move on his part! Champion salespeople know they must get the prospect(s) to like them at least a little bit to even have a chance at closing the deal. And Lois sure wasn't warming up to Larry. We didn't buy from him, of course.
Champion saleswomen know that women not only make 80 percent of the purchases today, they also influence 80 percent of the ones guys make! So Larry really didn't have a clue, did he?
We did buy a good used Porsche from another dealer, and here we are...
Here's a better sales example. Recently one of our girls, Nessa, came of driving age. You parents know what a relief that is when you don’t have to be taxi driver any more. She started college this fall, has a good job and needed some wheels to get her to both.
After an extensive Internet search, Lois and Nessa decided on the Toyota Yaris as the perfect car.
So off we trooped to the local Toyota dealer where we were met by Scott. Now Scott is new to sales but, man, did he have the system down.
There we were four of us: Lois, Nessa, her friend Stephanie and Don standing around the Yaris. Scott engaged each of us personally and soon understood what we needed in a car. More importantly, he understood the role each of us played in the buying decision and communicated with each one of us, focusing on what was important to everyone.
We bought from Scott.
Valuable lessons!
In the Secrets of the Softer Side of Selling, you’ll learn how to get the prospect to like you. Then how to make them a qualified prospect before you waste valuable selling time on someone who isn’t ready to buy.
Like that one? There are 148 pages of them in Secrets of the Softer Side of Selling.
Bonus: Stop grumbling and start changing.
OK. We’re feeling generous. Here’s one more.
How often does this happen to you? You get to the close and put the price in front of the prospect and they nearly (or perhaps do) pass out!
Well, all that sales effort was lost; you’re feeling frustrated and defeated. And after the prospect is revived, you wonder what went wrong.
One of the secrets is to get the prospect committed to a budget early in the sales process. The champion saleswoman knows how to do this. And you will too, once you read the Secrets of the Softer Side of Selling.
Here’s the secret. (Shhh. Make sure no one is reading this over your shoulder!) Just ask the prospect how much they want to spend. Want to know how to do that in a way that will get them to tell you every time?
How do saleswomen become the best in their profession?
This is no secret. It’s true for men too. They study the art of selling. They read books, watch videos, listen to CDs, learn from others and get a mentor. And they learn from their mistakes. Or better yet learn from the mistakes of others—that’s less painful!
Secrets of the Softer Side of Selling is the book to add to your library now. The sales process laid out is proven successful in thousands of transactions everyday.
And we’ll even divulge the sales mistakes we have made! Better you learn from our errors; then you won’t have to make those. You can go make some new ones.
Why bother with all this studying and working to be the best? I’m doing OK now.
If OK is all you want to be then click over to Jib-Jab and watch some cartoons. But if you are serious about achieving incredible success in sales and fulfilling life goals, order your copy now.
When you apply the principles in the Secrets of the Softer Side of Selling here’s what you’ll get:
- Clout
- Respect
- Money
- An awesome lifestyle
- Travel opportunities
- Luxuries
- Financial security
- The ability to set your own schedule
- The ability to earn whatever you choose to earn
- People waiting on you hand and foot
Check out the super saleswomen you know. Don’t they have all that’s on this list and more?
Isn’t it time you joined them?
Customers for life—yippee!
You know, the easiest sale to make is to someone who has bought from you before.
Whether you're selling diapers to mothers of newborns or dump trucks to construction companies, there is an incredible investment of time and energy you put into the first sale. You want to capitalize on that investment by selling all you can to those existing customers.
Every time that mom has a new baby you want her buying your diapers. Not only that, but you want her sisters, cousins and friends buying their diapers from you. And when you’re in business long enough, you want those kids who wore your diapers buying diapers for their kids.
The same goes for dump trucks. Every time your customer buys a dump truck you want your cash register to ring! Not only that, but you want all the spare parts business, service business, tires and you even want to sell them the smelly things they hang from the rear view mirrors.
The real money is made from the lifetime relationship with customers. In Chapter 14 you’ll learn how to turn customers into cash machines. See for yourself. Order your copy of Secrets of the Softer Side of Selling now.
Choose to change.
Wow, you’ve read this far and not ordered yet! What do we have to do? Oh, silly me it’s not up to us . It’s up to you.
You can choose to be what you’ve always been or you can make the change to become the best you can be in sales. Is that harsh? Maybe, but so is the reality of world we live in.
We want you to buy and profit from what you'll learn from Secrets of the Softer Side of Selling. So order your copy now.
The Guarantee
Your success depends on you. You need to make up your mind to get better at what you do. If you have the drive and desire, you too will be successful. (See chapter 7).
Our happiness comes when you are successful; that’s why we are making this incredible offer:
For the next 100 people who order the book, here’s what you get:
Early-bird Package
- The complete 148-page eBook, Secrets of the Softer Side of Selling—a $19.97 value.
- EWorkbook to help you learn and practice the Secrets—a $19.97 value.
- Brainy Tips weekly tips and encouragement to keep you in top selling form—Selling at $9.97 per month, but we give you the first two months free.
Total value of the “early bird” package is $69.85
You pay only $19.97—the price of the ebook!
Hurry there are only:
100 91
Early Bird packages left.
And order Secrets of the Softer Side of Selling and get the EWorkbook and two months of Brainy Sales Tips free!
We can tell you...when you apply the Secrets of the Softer Side of Selling, learn from your mistakes and take reasonable risks, you’ll soon be at the top of your profession. And we’ll be there to help.
You’ve heard the story about the newly married woman who was getting a ham ready to go in the oven, haven’t you? Just in case you haven’t, it goes like this:
There was a young woman who was newly married. She took out a ham, cut both ends off it and put it in the pan. Her husband asked her, “Honey, why’d you just do that?”
“Do what?” she said.
“Cut the ends off the ham,” he replied.
“That’s the way my mom taught me to do it,” she said. But then they got thinking, “Why did her mom tell her to cut the ends off the ham?” So they called up her mom and asked her.
“That’s the way Grandma taught me to do it,” said her mother. So they called up Grandma and asked her, “Grandma, when I make a ham, I cut the ends off and put it in the pan, just like you taught Mom. Why did you teach Mom to prepare the ham that way?”
Grandma laughed long and hard; then she explained, “When your grandfather and I were first married we had a small oven and a small roasting pan. So I had to cut the ends off the ham so it fit in the pan,” said Grandma.
You understand don’t you? Traditions are fine, until they stand in the way of your success. Decide right now to change what’s not working for you and begin applying the lessons from the Secrets of the Softer Side of Selling.
Order Your Copy Now
What about the guys?
We've been talking a lot about saleswomen. If you're a guy and have read this far, you must be really interested in the differences between champion women in sales and the rest. Here’s a bonus secret that Don learned many years ago. If we guys sell more like women do, we’d close more sales. Want to know how? We'll let you buy the book, too, and you'll get all the same bonuses!
Order Now
OK so you are one of the non-selling guys. (We’ll not discuss the fact we are all in sales. That’ll have to wait for another time.) Then get this for the women in your life. Buy a copy for your Mom, Aunts, Sisters, Friends, Business Associates and your Wife. Hey, think of it this way, when your wife is earning gobs of money, who will she spend it on?
... to order copies for all the women in
your life now.
So What Are You Waiting For?
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